Ghina ELHAFFAR

McGill University

Thesis: Three essays on the attitude-intention-behavior gap.

Research Interests and Future Goals: My work focuses on sustainable consumption choices from a behavioral change perspective. Specifically, my research addresses behavioral biases and behavioral interventions to accelerate individuals’ transition toward sustainability.

My goal is to change the world for the better and make sure it is livable for our grandchildren and their grandchildren. One behavior at a time. One choice at a time. One change at a time.

Fun fact about you: I have a blog to disseminate knowledge on the behavioral aspect of eco-friendly living! This blog is called Ecofriendly Choices. I also work with policy makers to ensure the human factor is included when discussing greener policies and cities.

Explore Ghina’s publications below:

• Cool project I am working on: Seeking Environmental Justice in a Developed City: How Does Citizen’s Carbon Footprint Compare Between Advantaged and Disadvantaged Neighborhoods in the City of Montreal.
• Selected Publication: ElHaffar, G., Durif, F., & Dubé, L. (2020). Towards closing the attitude-intention-behavior gap in green consumption: a narrative review of the literature and an overview of future research directions. Journal of Cleaner Production, 122556